Hand illustration of a fingerprint.

About Us

Savvy + Inquisitive + Connected

Oh, hi!

Drawn together by a passion to share stories in new ways, the Studio 707 tribe of merry consultants unites diverse backgrounds and experience with wine, hospitality, restaurants, fine food, and lifestyle brands.

Drawing from a creative group of individuals, founder Ashley Teplin brings together a specific team of consultants that meets the needs of each unique client. Talented and motivated and collaborators, we collectively offer decades of experience, hundreds of contacts and insatiable appetites.

Ashley Teplin
Aimee Sands
  • Communications Director

    Aimee Sands gets enthused about wine, food, farmers and the great outdoors. She has spent the past two decades leveraging brand equity to create meaningful interactions with consumers, press and stakeholders, and her expertise includes marketing, public relations, social media, copywriting, crisis communications and corporate responsibility. She’s spent her career working for companies that inspire passion, from Dr. Marten’s to Target to Annie’s Homegrown, and joined Studio 707 after nearly seven years with Jackson Family Wines. There she led public relations for some of the most widely-distributed wineries, as well as contributing to corporate and executive communications. She graduated cum laude with a degree in Communications from Lewis & Clark College.

Lela Adelman
  • Digital Strategist

    Lela Adelman understands the power of authenticity and organic engagement when it comes to communicating the voice of a brand. With nearly 20 years of experience developing private label in the wine and gourmet food sector, she brings curiosity and creativity to the team. Lela’s strong technical skills and solid pulse on the latest trends ensures each client strategic and measurable results. Having traveled extensively nationwide and abroad, Lela’s real - life experiences give her a unique perspective that allows her to think outside of the box. She specializes in SEO, Quantitive Business Marketing, Influencer Marketing, and Multi - Channel Outreach.

  • Culinary Publicist + Broadcast Director

    Laiko is passionate about creating food experiences and guiding food people and products to success. For nearly twenty years Laiko has been collaborating with culinary creators on effective and strategic storytelling though three channels: media, marketing and broadcast. Known for her editorial eye and deep industry relationships, Laiko has led standout campaigns for clients including Boonville Hotel, La Toque, The Matheson, Gold Ridge Organic Farm, Dandelion Chocolate, and Starter Bakery. She supported the U.S. premiere of The Art of Eating: The Life of M.F.K. Fisher and spearheaded the launch of Six California Kitchens by Sally Schmitt. Her past collaboration with Kristin Keefer included the openings of three-star, SingleThread Farm and two-star The Harbor House Inn. Laiko lives in San Francisco’s Fillmore District.

Shelly Allen
  • Online + Design Consultant

    Shelly is a website designer and entrepreneur with over 30 years experience in the retail and
    marketing fields. Throughout her career, she has had the unique experience of working closely with
    visionaries and entrepreneurs, such as Francis Ford Coppola. At the Coppola Companies, Shelly
    oversaw the merchandising, wine club and ecommerce departments, working closely with the Coppola family.

    In 2005, she founded Bellingham Baby Company, a brick and mortar and online baby gift store. Shelly's passion for design led her to
    start Allen and Co. Creative in 2013, where she puts her creative skills to work in the areas of website design, branding, marketing and social media. Her sites have been featured as design inspiration within the web design community.

  • Jeff Dorenbush is a seasoned web developer and creative marketing strategist with over 17 years of experience blending technical innovation with dynamic brand storytelling. With deep expertise in front-end and back-end development—including HTML5, CSS3, JavaScript, PHP/MySQL, and WordPress—Jeff brings a rare combination of coding proficiency and marketing insight to every project he leads.
    He is the former CEO and Principal Web Developer of Mutineer Magazine, where he helped grow the brand into a nationally distributed publication, overseeing all digital assets and business operations. During his decade-long tenure with Mutant Marketing & Productions, he played a key role in client strategy, media production, and event execution. Jeff has also contributed to the spirits industry through his work at Anchor Distilling Co., developing custom database solutions and managing web infrastructure.
    Whether engineering complex web platforms or crafting compelling digital campaigns, Jeff is driven by a passion for creative problem-solving, user-centered design, and measurable results. His background in media, game design, and database engineering makes him a valuable asset across industries seeking to elevate their digital presence.

Stanley the Cat
Bernard the Cat

Vision

Studio 707 is the culmination of more than a decade’s work, bringing to life a vision to revitalize the iconic communications firm founded by Ashley Teplin’s mentor, legendary Napa Valley PR professional Pamela Hunter. Her groundbreaking work promoting food and wine combined writing, journalism, teaching, and advocacy. She passed in 2010, just as digital and social media began to transform the way information is shared, a new opportunity she would’ve embraced. Today’s Studio 707 takes a multi-disciplinary approach, and Pamela’s pioneering spirit lives on.

Modern + Holistic + Pioneering

Our News

Industry + Observations + Happenings

  • Studio 707 team talking and drinking wine.

    STUDIO 707 EXPANDS DIGITAL AND VIRTUAL MARKETING CAPABILITIES AS DEMAND FOR ONLINE EXPERIENCES GROWS

    Napa, CA, June 29, 2020 – The Studio 707 tribe has grown their digital marketing and social media offerings, giving their clients new ways of reaching consumers who are still at home, online and seeking connection.

  • View of Studio 707 team's feet from above.

    INDUSTRY VETERAN LAUNCHES NEW AGENCY IN RESPONSE TO GROWING DEMAND FOR COMMUNICATIONS SERVICES BEYOND TRADITIONAL PUBLIC RELATIONS.

    Napa, CA, April 2, 2019 – Studio 707 launched today, offering integrated creative communications expertise. The agency’s nimble team crafts stories that help brands stand out by bridging traditional public relations, content creation, and media.